Always disclose your affiliate relationship. Most visitors will probably understand that graphic ad will lead to your getting paid, but if you write a review or use an in-text link as a recommendation, you want your readers to know that may lead to compensation as well. This ensures you retain transparency and trust with your readers, but also, it's required by the FTC's endorsement rules.

Once you have the affiliate links you need, it is time to present them to your audience. As you start using affiliate marketing to talk about products, you need to be aware of how your audience perceives you. If your website appears to be only after their money through an overwhelming amount of affiliate links, then they are more likely to simply leave your site.  
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